Nestle SWOT analysis free essay sample

â€Å"SWOT is an acronym for the internal Strengths and Weaknesses of a firm and the environmental Opportunities and Threats facing that firm. SWOT analysis is a widely used technique through which managers create a quick overview of a company’s strategic situation. The technique is based on the assumption that an effective strategy derives from a sound â€Å"fit† between a firm’s internal resources (strengths and weaknesses) and its external situation (opportunities and threats). A good fit maximizes a firm’s strengths and opportunities and minimizes its weaknesses and threats. Accurately applied, this simple assumption has powerful implications for the design of a successful strategy.† Nestle Nestlà © is the largest food and beverage company in the world. The groups products include beverages, milk based products, ice creams, prepared dishes, and pharmaceutical products. Nestlà © primarily operates in Europe, the Americas, Asia, Oceania and Africa. The group is headquartered in Vevey, Switzerland and employs 283,000 people. We will write a custom essay sample on Nestle SWOT analysis or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page